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MoistureShield® Invests in a National Program with Angie’s List to Provide Extra Support to Contractors

MoistureShield Composite Decking is partnering with a popular consumer services rating site to provide their certified contractors with extensive business growth opportunities


Springdale, Arkansas
November 11, 2014


oistureShield composite decking has invested in a national program with Angie’s List to expand the benefits of its MoistureShield Valued Partner (MVP) program for its contractor partners. MoistureShield and Angie’s List have designed a team dedicated specifically to the success of their contractors. This new partnership with Angie’s List will provide MoistureShield MVPs with extensive lead opportunities, advertising discounts, individual reputation management and unique positioning within the decking category. At no cost to them, MoistureShield MVP contractors will now receive:

  • Access to a dedicated Angie’s List coordinator to assist with the set up and enhancement of their company’s profile
  • Education on using tailored review generation tools and programs to enhance their e-commerce presence
  • 15% discount on expanded advertising on

"We’re dedicated to helping our contractor customers have successful, thriving businesses," said Brent Gwatney, Senior Vice President of Sales and Marketing for MoistureShield. "Last year, Angie’s List members spent more than $73 million on decking projects, and this partnership is our way of helping our contractors connect with the growing e-commerce market where consumers are actively seeking reliable products and quality contractors."

Angie’s List is part of the booming market of online review services, with membership on the site up 25% over 2013, reaching 2.98 million members as of September 30, 2014, according to the Wall Street Journal. The site’s members rely on trusted reviews by other consumers to find high quality service companies. The overall e-commerce market is also growing rapidly, with online retail spending up 15.9% from Q2 2013 to Q2 2014, far outpacing the rate for total retail sales, which grew 4.8% in the same period per U.S. Census Bureau data.

MoistureShield MVPs are an elite group of contractors who have been certified to build MoistureShield decks and docks. In addition to participation in special rebate offers, MVPs can receive listing in the contractor locator on the MoistureShield website, sponsored memberships with the North American Deck and Railing Association (NADRA), sales and marketing support, and technical support and training. MoistureShield also offers a Preferred Dealer program with a range of sales and marketing support, including qualified leads and a Go Green Dealer rebate.

MoistureShield composite decking and railing offers the solution for every decking need with its range of attractive colors, realistic embossed wood grain patterns and grooved boards to accommodate hidden fasteners. Because of a unique manufacturing process, each MoistureShield board is protected to the core, making it the only composite decking durable enough to be installed on the ground, in the ground or underwater and still be protected by the industry’s leading lifetime warranty. With 95% total recycled content, MoistureShield products are also an environmentally responsible choice, helping prevent discarded plastics from ending up in landfills.

For more information on MoistureShield products, visit Follow MoistureShield on popular social networks for deck design inspiration and outdoor living ideas:

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About Advanced Environmental Recycling Technologies (A.E.R.T.):
Advanced Environmental Recycling Technologies, Inc., (A.E.R.T.) is a microcap, entrepreneurial, publicly held manufacturing company. The development of new technologies and patents has enabled it to produce superior new products from recycled wood fiber and recycled polyethylene plastic for the building and construction markets. A.E.R.T. is the exclusive manufacturer of MoistureShield® composite decking and MoistureShield® trim and moulding.

About Angie’s List:
Angie's List helps facilitate happy transactions between more than 2.9 million consumers nationwide and its collection of highly-rated service providers in 720 categories of service, ranging from home improvement to health care. Built on a foundation of authentic reviews of local service, Angie’s List connects consumers directly to its online marketplace of services from member-reviewed providers, and offers unique tools and support designed to improve the local service experience for both consumers and service professionals.